How can I measure up?

I really, really, really really wish that I was a better writer. I wish I was able to captivate people the way so many of my idols (pedestal patrons? Literary heroes?) are. J.R.R. Tolkien was able to capture grandiose and detail in unparalleled precision, and created works of literary art that has transcended generations. Peter Beagle is able to take a basic concept for a child's story and layer it, add depth and swirls and tweaks in the characters and plot until it's something that reaches to people on every level. Even smaller-time writers, like Allie Brosh. She has this fantastic blog, is capable of taking the most outlandish, bizarre stories and presenting them in a relatable, hilarious, horrifyingly close-to-home fashion and has millions of fans/readers who adore her and her ability to show us that mirror we unknowingly look in every day.

Like, I know I'M NOT A terrible writer. I can halfway construct a decent sentence, and I occasionally have witty quips and semblances of meaningful thought. But--all these people above me, all these people who are out there, getting published, being loved by everyone and adored for their gifts to the world--I'm not one of those. How can I live up to them? They're all so far out of my league, I can't even see them anymore. There are so many wonderful, talented, amazing people out there doing wonderfully talented, amazing things, and I'm just...kinda bein' me, you know? How is "me" supposed to live up to "them?"

I'm not looking for solace, or an ego boost, or even consolation, I just really am at a loss as to what to do. I can't even decide what this fucking blog is going to be about. That's important, right? Like, blogs need a theme to help them catch on and be big. Humor, drama, cooking recipes--they've all got some cohesive THING that pulls it together and helps it be one of the best. Mine isn't like that. One day it's some random story, another it's weeping over X,Y or Z, and another it's some random shit about fly racing. Who can relate to that?

I guess...I guess I really want to be relatable. I really want to reach people, to speak to them on a level they get very deeply, and to wow them and show the world how beautiful words can be sculpted into being with the right craftsman.

Relatable. Beautiful. Popular.
It sounds pretty petty when I put it that way. I'm just not sure how to accomplish all these things.